The name is obviously a different spelling of the words "ViewCube" - which is an indication of what the product provides.
The photo here shows a display at a truck stop for this system.
You can see at a glance the size of the unit mounted on top of the display.
Let's take a closer look...
It is not possible to tell from this photo of the dome on top of a truck mounting bracket which model of VuQube this is.
At one time, the manufacturer's website showed 3 models specifically mentioned as being for trucks: V10, V20 and V30.(1)
There was also quite a difference in the price.
The photo shown here is a close-up of the display providing details about the "Mobile Satellite TV Antenna System."
This product is advertised as: going from "Drive Time to Show Time in No Time"; having easy installation; and a mounting system that "fits most trucks."
The sign gives details under these bullet points:
The following is a link from Amazon.com, with whom we have an affiliate relationship.
Description from Amazon.com:
In-motion truck-mount satellite antenna with auto-signal-find.
If you are a professional truck driver and you have used a VuQube truck-mountable satellite antenna system -- apart from the satellite TV service you use -- in your truck within the last 6 months, we invite you to review it on this page through the form below, answering questions such as these:
1. http://www.kingcontrols.com/vu_qube/vuqube.asp (no longer online)